The Center

Electrification, digitalization and changing customer expectations shape a new mobility world. Automotive companies re-define their strategies and business models. While electrification changes value creation structures, digitalization empowers companies to offer personalized service-bundles and – step by step – to servitize their core value offerings. 


CIAM is the expert at RWTH Aachen University for analyzing and developing business models and strategies for the new mobility world.